Staying on top of the varying communications needs of A/E/C firms can be challenging. Far too many firms make the mistake of “throwing it out there,” rather than building an organized strategy for reaching prospects, clients, and stakeholders.

Your firm’s communications efforts should go beyond simple news releases and social media posts. Creating and publishing useful content that fits with the overall marketing strategy, while incorporating the needs of multiple stakeholders with varying goals and objectives, requires careful planning.

Join SMPS Charlotte for this webinar where you will learn the process for developing and implementing a comprehensive, effective communications plan and how to use strategic communications to advance your firm’s business development goals. 

During this Webinar, you will learn how to:

• Develop a connection between strategy development and execution using strategic communications
• Identify the essential components of a strategic communications plan
• Understand the time and personnel commitments required
• Implement methods for generating and repurposing content

**Bring your lunch. Lunch will not be provided, however... dessert will be!

If you have any questions, please contact Kristin Worley at 704.526.3062 or [email protected] 

Cancellation/Refund Policy
Cancellations made 72-hours prior to the event will receive a refund. Due to our commitment with the meeting facility for food and beverage quantities, all other cancellations or no-shows will be invoiced for the full cost of the event.